I’m a marketer by occupation and choice. I enjoy “enhancing” objects in the name of art, exploring new places and food, and love learning new languages. I’m navigationally-dyslexic (Yes, I may have invented this term), and I sometimes watch TV shows only for the commercials.

Above all, I find human behavior fascinating and as a result; I wear my consumer hat with just as much pride as I wear my marketer hat. ‘InsightsWise’ is a collage of my musings on business, marketing, social media, technology and consumer trends that have made an impression on me – articulated for digital posterity, in the internet of things.

All opinions here are my own. I hope you enjoy reading my posts as much as I enjoy writing them; and I’d love to hear your thoughts on them.

Thanks for stopping by!

  1. Thanks for following our blog. Hope you will enjoy the adventure with us!


  2. Sorry for misspelling your name. My three-year old distracted me. Sorry…


  3. Hi Gayatrj. Thanks for visiting my blog and for the follow:)


  4. Thank you for the “follow” on my blog. Are you a writer by trade? If so, I would definitely like to get to learn more about you. I continually search for excellent ad writers to collaborate with.


    • Hi Tony, Thanks for your note! I’m a marketer by trade; and so by default, don the copywriter/copy supervisor hat ever so often. I quite enjoying writing though, so no complaints about that! Feel free to take a look around InsightsWise and stay connected, will be great to hear your thoughts along the way!


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: