I’m a marketer by occupation and choice. I enjoy ruining objects in the name of art, and love learning new languages. I’m navigationally-dyslexic (Yes, I may have invented this term), and I sometimes watch TV shows only for the commercials.
Above all, I find human behavior fascinating and as a result; I wear my consumer hat with just as much pride as I do my marketer hat. Just like other marketers worth their salt, I continue to believe in the power of the pen, err, qwerty keyboard; and ‘InsightsWise’ is a collage of my musings on business, marketing, social media, technology and consumer trends that have made an impression on me – articulated for digital posterity, in the internet of things.
All opinions here are my own. I hope you enjoy reading my posts as much as I enjoy writing them; and I’d love to hear your thoughts on them.
Thanks for stopping by!